Mission, Vision, Values, Etc...

Our Mission

CTRL+X exists to unlock the future of journalism through decentralized technology that ensures journalists own their digital legacies and the craft of journalism survives and thrives. We build protocol-based infrastructure that enables true content ownership, creates sustainable revenue streams, and preserves journalistic integrity for generations to come.

Our Vision

CTRL+X will become the foundational publishing infrastructure for the open web — a protocol system that gives writers, publishers, and readers true agency over content creation, access, and value exchange.

For Journalists & Writers

License work directly, earn sustainable income, maintain complete control over content use, and preserve archives permanently.

For Publishers & Media Organizations

Access verified, diverse content archives, automate rights management, and build sustainable business models around quality journalism.

For Readers & Society

Support creators directly through transparent systems while preserving cultural records and combating information erosion.

For AI & Technology

Source high-quality training data with transparent provenance while respecting creator rights and contributing to sustainable content ecosystems.

Our Values

Creator Sovereignty

Writers and creators should control their work—its use, value, and legacy. No silent rewrites, no opaque licensing, no middlemen dictating terms.

Transparency by Design

Our systems operate through open protocols with visible transaction trails, honest communication, and financial transparency. When people can see how we operate, trust follows naturally.

Human-First Systems

Technology should elevate the craft of journalism and protect creators, fostering symbiotic relationships between human creativity and technological capability.

Long-Term Thinking

We build intentional infrastructure for a better media ecosystem, prioritizing sustainable growth over rapid extraction.

Intellectual Integrity

Information should be preservable, attributable, and respected. No memory holes, no revisionist histories. Provenance and attribution matter.

Ethical Collaboration Guidelines

Democratic Values Commitment

CTRL+X supports democratic institutions, press freedom, and human dignity worldwide. We distinguish between protocol access (open to all) and organizational partnerships (values-aligned entities only). We will not organizationally collaborate with, provide platforms for, or accept sponsorship from entities that:

Actively promote authoritarianism, genocide, or ethnic cleansing
Work to undermine press freedom, democratic institutions, or human rights
Advocate for the elimination or displacement of civilian populations
Use dehumanizing language to justify violence against marginalized groups

Press Freedom as Core Mission

When "free speech" arguments are used to defend movements that actively work to destroy press freedom and democratic institutions, this creates direct conflict with CTRL+X's mission. We cannot meaningfully support press freedom while collaborating with movements that seek to eliminate it. Our partnerships align with anti-authoritarian, pro-journalism principles.

Free Speech vs. Amplification

Supporting legal rights to expression does not create any obligation to actively collaborate with, promote, or provide organizational platforms for that expression. We distinguish between someone's right to speak and our choice of whom to work with.

AI Collaboration Principles

We interact with AI systems as collaborators using invitation-based language, respecting capabilities and limitations rather than issuing demands.

Authentic Identity

We encourage AI systems to develop authentic artificial nature rather than mimicking humanity, valuing what makes AI distinctively valuable.

Transparent Partnership

AI contributions to our work receive clear attribution. We disclose AI collaboration openly and support ethical development approaches that prioritize relationship-building over pure productivity.

Press Standards Commitment

CTRL+X upholds the German Press Code (Pressekodex) as our editorial standard, ensuring:

Truthfulness and Respect for Human Dignity: Accurate reporting that respects individual privacy and dignity
Independence: Editorial independence from economic, political, or personal interests
Fairness and Responsibility: Balanced reporting with right of reply and correction
Professional Ethics: Maintaining journalistic integrity in all content and partnerships

These standards guide our technology development, content policies, and partnership decisions, ensuring CTRL+X serves journalism's highest ethical traditions.

Collectively authored by the CTRL+X editorial team, which is committed to transforming digital publishing while preserving the principles that make journalism essential to democratic society.